Among the several forms of publications, audiobooks have steadily risen to popularity in mainstream media. With hundreds and thousands of audiobooks available on online marketplaces like Amazon and Brans & Noble, it has become a new platform for authors to display their work. It would be inadvisable not to take this opportunity to promote your e-book to a new audience.
So, where do you begin? Learn the marketing strategies and ideas that will help you expand your reach with your e-book converted to audiobook format. Furthermore, if you are self-published, then this can be a greater chance for fame and profit.
The Next Best Thing, Audiobooks
Did you know that around 45% of young adults are listening to audiobooks in America alone? Since a book can be read out aloud, many opt out of reading a long tale to listen to it on the go. Similarly to hardcovers and e-books, audiobooks have their genres, some exclusive to audio format.
So, why should you try to make one? If you are an existing e-book writer, you understand how important growing your audience is. With digital formatting, many readers will prefer consuming your work hands-free. This allows audiobooks the unique benefits of being read while on the move. Moreover, audiobooks also offer the ideal option of earning more from a single work.
Tips For Expanding Your Reach With Audiobooks
Well, good job, you have made an audiobook, now what? Well, you start promoting it and, in turn, expand your audience. That’s possible through following these tips for expanding your audience;
Landing Pages Should Be Impressive
Stand-alone pages for your audiobooks can be an impressive way to advertise your work. Ideally, all of your audiobooks, if multiples, should have their own unique landing page. Moreover, these landing pages can also be linked to your main author’s website. Keep in mind to add all the necessary information on the landing page, including;
- Where can you buy
- About the book and the author
- Description
- Images
- Reviews and ratings
You will find reviews and ratings on those sites if you have already published your workaround.
Become Your Own Narrator Or Hire One
By this, we mean hiring a professional voiceover to present your audiobook. However, if you have the skills and are recognized by your audience, then becoming the narrator for your own book can be an excellent step. On the other hand, several audiobook services assist e-book writers in converting their works into audio format. Roosevelt Publishers is one of the popular choices for professional voiceovers and assistance beyond that.
Pro-orders Are A Must
Pre-order announcements can be excellent way to build attention and attraction form your audience. Your social media platforms can be excent way to promote the news. Create a list of email addresses. Prioritize friends, family, and LinkedIn connections. Then, expand the list. Use this list to promote your audiobook. Let them know it’s available for pre-order.
Create And Use Email Listing
Keep your fans and audiences updated on your audiobook’s latest news and teasers. You can start by collecting emails from social media, organizing events, or setting up a newsletter service. There are several ways to entice the readers, such as;
- Free samples
- Snippets
- A related short story
- Exclusive content
- Discounts and offers
Create Your Own Small Event
Even e-books and audiobooks can have a lunch announcement planned over social media. Moreover, you save money and time over a physical one. Start by sending emails teasing the launch date. You can even add special discounts for a limited time only.
Give Your Audience A Litte Taste
Free samples can go a long way in promoting your audiobooks to new audiences. A simple format of an audio snippet played in a small video over a moving waveform over an image can be a great start. Again, make use of your email list to spread your audio samples around, and also use your social media and website.
Give Your Book Its Own Voice With Roosevelt Publishers
Audio formatting can be tough, as it introduces personality to your characters and narrations. However, our professional service can easily overcome this. At Roosevelt Publishers, we take the tough work off your hands and deliver excellent-quality audiobooks. We have our own professional recording facilities and equipment.
Our team consists of voice-over artists and narrators, from whom you can choose once you are on board with us. You can select a voice that best suits your narration tone, hand in your manuscript, and leave the rest to us. The result will be the best-sounding audiobook you ever heard of. Contact us at Roosevelt Publishers to get started.
